$5 a month
View plans and limitsFigma AI vs Leonardo.ai:
which should you use?
Figma AI and Leonardo.ai, side by side. Find the one that fits what you need to do.
Find your best fitThe 30-second answer
Pricing, simplified
Start free. Upgrade when you need more.
$12 a month
View plans and limitsThe 30-second comparison
If you only read one section, make it this one. Rows where both sides say the same thing are left out — the point is where they differ. Where each row came from is listed underneath.
| Category | Figma AI | Leonardo.ai | Better fit |
|---|---|---|---|
| What it's built for | Aimed at interface work rather than pictures — component layouts, design systems, editable layered output. | Fine-grained control over style and consistency across a set, with a generous daily free allowance to work through. | Leonardo.ai |
| Fit for image & design | Strong fit | Built for this | Leonardo.ai |
| Free plan | Yes. Starter plan, free; limited access, unlimited drafts, 150 AI credits a day up to 500 a month | Yes. Free plan, 150 fast tokens a day | Tie |
| Cheapest way to pay | $5 a month. | $12 a month. | Figma AI |
| What the paid tiers cost |
|
| Tie |
| What to watch out for | Built for product teams. Print and brand identity work fits awkwardly, and per-seat pricing scales fast. | Owned by Canva since July 2024, so its future is tied to a design suite rather than to itself. Its pricing page refused automated reading three times. | Tie |
| Who it is usually for | developers, working professionals | working professionals, people exploring | Tie |
| Made by | Figma — San Francisco, US. | Canva — Sydney, AU. | Tie |
Leonardo.ai is ahead on 2 of the 8 rows compared, 2 of them about how well it does the job itself, against 1 to Figma AI. That is a clear lead rather than a tiebreaker.
Leonardo.ai
Fine-grained control over style and consistency across a set, with a generous daily free allowance to work through.
Aimed at interface work rather than pictures — component layouts, design systems, editable layered output.
Figma AI is the better answer when the job is what it was built for rather than what the pick above does broadly.
How we know
Every row that separated these two, and where it came from. Nothing here is a hands-on test — if a line rests on a vendor’s own pricing page, it says so and links it.
| Row | Favours | Weight | Where it came from |
|---|---|---|---|
| What it's built for | Leonardo.ai | How well it does the job | From this site’s own catalogue record for each product — compiled by hand, not imported. How a product gets listed |
| Fit for image & design | Leonardo.ai | How well it does the job | Both products are listed under image & design in the catalogue, and this is the fit recorded against each listing. Everything listed under image & design |
| Cheapest way to pay | Figma AI | Everything else | From each vendor’s own pricing page. Dates and pages are listed below. |
The prices
Figma AI. Read by hand off figma.com on 4 September 2026. It is not on the monthly re-check, so confirm there before paying. figma.com/pricing
Leonardo.ai. Read by hand on 4 September 2026, because Leonardo.ai cannot be read automatically: leonardo.ai refuses automation (403) and the help-centre alternate carries no prices. Three refusals across runs 16, 17 and 25 — that is a policy, not luck. Verify by hand. leonardo.ai/pricing
The ratings
The category these two share. Image & Design — both are listed there in the catalogue, and the fit recorded against each listing is a judgement made here, by hand.
The nine-category grid below. Derived from what each product is listed for, by one script, once per build — so the same pair always reads the same. It is a derivation, not a review.
What this is not
Neither product was run side by side to produce this page. Nobody was paid to appear on it and nothing here is ranked by commission.
To put the same question to both and read the answers yourself, run them side by side — that is a live test, and this is not.
Choose based on what you’re doing
All ten categories, including the ones where neither of these is the answer. These ratings are derived from what each product is listed for, not from running it — a rating here is a reading of the record, and the record is linked.
General-Purpose AI Assistants
Questions, brainstorming, explanations, everyday tasks, decision-making, general advice.
Search, Research & Academics
Web research, deep research, books, academic papers, citations, news, fact-checking.
Writing, Communication & Language
Emails, reports, essays, editing, summarizing, translation, presentations.
Coding, Data & Technical Work
Programming, debugging, data analysis, spreadsheets, math, engineering, technical research.
Business, Finance & Professional Work
Business strategy, investing, market research, legal, sales, HR, accounting, consulting.
Image & Design
Image generation, photo editing, logos, graphics, product design, advertising creatives.
Video
Video generation and editing, clipping, subtitles, avatars, animation and motion capture.
Audio, Voice & Music
Voice generation, transcription, music, dubbing, sound cleanup and podcast production.
Marketing & Content Creation
Social media, SEO, advertising, copywriting, content ideas, scripts, brand development.
Productivity, Automation & Personal Life
AI agents, workflows, scheduling, meetings, organization, shopping, travel, personal finance.
Aimed at interface work rather than pictures — component layouts, design systems, editable layered output.
by FigmaFine-grained control over style and consistency across a set, with a generous daily free allowance to work through.
by CanvaPricing, simplified
The plans people actually compare, read from each vendor’s own page.
Tell us what you use AI for
Pick your main job and the verdict below changes to match. Every answer is on the page already, so this works as a reader, not a lookup.
Frequently asked questions
Is Figma AI or Leonardo.ai better?
Leonardo.ai is ahead on 2 of the 8 rows compared, 2 of them about how well it does the job itself, against 1 to Figma AI. That is a clear lead rather than a tiebreaker. Leonardo.ai is built for image & design; Figma AI does it well without it being its focus; both have a free plan you can start on; Figma AI is cheaper to start paying for, $5 against $12. Figma AI: Aimed at interface work rather than pictures — component layouts, design systems, editable layered output. Leonardo.ai: Fine-grained control over style and consistency across a set, with a generous daily free allowance to work through.
Is Figma AI or Leonardo.ai cheaper?
Figma AI — paid plans start at $5 a month against $12 a month.
Do Figma AI and Leonardo.ai both have free plans?
Yes. Figma AI: Starter plan, free; limited access, unlimited drafts, 150 AI credits a day up to 500 a month. Leonardo.ai: Free plan, 150 fast tokens a day.
What should I watch out for?
Figma AI: Built for product teams. Print and brand identity work fits awkwardly, and per-seat pricing scales fast. Leonardo.ai: Owned by Canva since July 2024, so its future is tied to a design suite rather than to itself. Its pricing page refused automated reading three times.
Read more
What it is for, who makes it, what it costs and what to use instead.
What it is for, who makes it, what it costs and what to use instead.
Image generation, photo editing, logos, graphics, product design, advertising creatives.