Brand24
Watches for mentions across the web and social and summarises what is being said, which is the job nobody has time to do manually.
What Brand24 is best for
The categories Brand24 is listed in, and how strong a fit it is in each.
Marketing & Content Creation
Social media, SEO, advertising, copywriting, content ideas, scripts, brand development.
Strong fit
Brand24’s biggest strengths
Marketing & Content CreationWatches for mentions across the web and social and summarises what is being said, which is the job nobody has time to do manually.
Where it may not be the best fit
Marketing & Content CreationNo free plan, only a 14-day trial, and it starts at $199 a month. Priced by tracked keywords and monthly mentions rather than seats, so a busy brand hits the ceiling fast. Sentiment scoring is directional rather than reliable on sarcasm or jargon.
Brand24 pricing
Brand24 has no usable free tier — it is paid from the start.
Individual3 keywords, 2,000 mentions a month, one user, updates every 12 hours and AI sentiment analysis
$249/mo · $199/mo yearlyTeam7 keywords, 10,000 mentions a month, unlimited users, hourly updates and chat support
$349/mo · $299/mo yearlyPro12 keywords, 40,000 mentions a month, real-time updates, priority support, Lightning Search, AI events detection, the AI brand assistant, and AI insights and topics across two projects
$499/mo · $399/mo yearlyBusiness25 keywords, 100,000 mentions a month, AI insights across five projects and unlimited AI topics
$699/mo · $599/mo yearlyEnterpriseA custom keyword count and mentions limit, with unlimited AI insights and topics. There is no free plan, only a trial, and every tier is bounded by tracked keywords and monthly mentions rather than by seats
$1499/mo yearlyChecked by hand on 4 September 2026. Prices change often, so confirm on the provider’s own page before spending.
Who makes Brand24
Listens for mentions across the web and social, and summarises sentiment. Listed in Warsaw, which is unusual for this category.
CompanyBrand24
Founded2011
Based inWroclaw, PL
SectorMarketing & content
ModelThird-party
StatusPublic
Primary usersAgencies, Enterprise
Free planNo
ComputeThird-party
Public listingPublic (WSE: B24)
Best alternatives to Brand24
Tools that do comparable work, best fit first, drawn from the catalogue rather than hand-picked. Every one is listed whether or not there is money in it for us.
Ahrefs
Free
Its own crawler and index rather than a licensed one, which is why its backlink data is the reference point most others are compared against.
View Ahrefs →Canva Magic Studio
Free
Gets a week of social assets done in an afternoon — templates, brand kit enforcement, copy and resizing in one place.
View Canva Magic Studio →ChatGPT
Free
Fastest for volume — ad variants, subject lines, content calendars, scripts — with image generation in the same window.
View ChatGPT →Claude
Free
Best of the general options at holding a specific brand voice across a long batch of copy rather than drifting.
View Claude →Scalenut
Free
Takes a keyword through research, outline and draft in one pass, at a price well below the American SEO suites.
View Scalenut →Semrush
Free
Real search data underneath the AI, so a keyword volume or a ranking is something you can check rather than something a model guessed.
View Semrush →Brand24 by job
Where Brand24 sits in the wider category pages.
Best AI for Marketing
Strong fit — Social media, SEO, advertising, copywriting, content ideas, scripts, brand development.
Questions about Brand24
Is Brand24 free?
No. It is paid from the start. Plans: Individual — $199/month billed annually, $249 month to month; 3 keywords, 2,000 mentions a month, one user, updates every 12 hours and AI sentiment analysis; Team — $299/month billed annually, $349 month to month; 7 keywords, 10,000 mentions a month, unlimited users, hourly updates and chat support; Pro — $399/month billed annually, $499 month to month; 12 keywords, 40,000 mentions a month, real-time updates, priority support, Lightning Search, AI events detection, the AI brand assistant, and AI insights and topics across two projects; Business — $599/month billed annually, $699 month to month; 25 keywords, 100,000 mentions a month, AI insights across five projects and unlimited AI topics; Enterprise — from $1,499/month and billed annually on either tab; a custom keyword count and mentions limit, with unlimited AI insights and topics. There is no free plan, only a trial, and every tier is bounded by tracked keywords and monthly mentions rather than by seats.
What is Brand24 best at?
Watches for mentions across the web and social and summarises what is being said, which is the job nobody has time to do manually. It is listed under Marketing & Content Creation.
What should I watch out for with Brand24?
No free plan, only a 14-day trial, and it starts at $199 a month. Priced by tracked keywords and monthly mentions rather than seats, so a busy brand hits the ceiling fast. Sentiment scoring is directional rather than reliable on sarcasm or jargon.
What are the alternatives to Brand24?
6 tools do comparable work: Ahrefs, Canva Magic Studio, ChatGPT, Claude, Scalenut, Semrush. 6 of them have a free plan.
How current is this Brand24 pricing?
Checked by hand on 4 September 2026. Prices change often — confirm on the provider's own page before spending.